Nap York “recharges the people who power the world. Proudly made in the city that never sleeps.” Please meet the self-defined “wellness club” that recently debuted in Midtown Manhattan in February 2018.

A place where customers pay to snatch a few minutes of relax during lunch-break – indeed an expression of a cultural shift, and the evidence of people recognising that taking a power nap at the office is a much more efficient way to recharge than having a double shot coffee in the afternoon.

If Google Headquarters in New York are crammed with napping pods to provide employees with in-situ sleeping treatments, the majority of NYC-based offices still lack of a proper “night-area” within their premises.

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Filling the gap in the meantime are a few options, the newest of which is Nap York, available to those willing to pay to get some sleep for the price of $10 per half-hour. But there is more: located in Midtown East, Yelo Spa gives nappers the chance to pay a dollar a minute.

Set on the 12th floor of a prestigious building surrounded by high-end storefronts of the likes of Louis Vuitton and Yves Saint Laurent, Yelo Spa offers an especially relaxing napping experience, made of bold aesthetics – the chromatic palette ranges from orange to magenta, with furniture to match – and an extensive menu of wellness treatments such as facials and massages to soothe both the body and mind before a good old sleeping session.

Customers can either book a “nap cabin”, meaning a room conceived specifically for sleeping, or instead go for the standard treatment rooms, select a soundtrack and an aromatherapy mist. Each room comes with a zero-gravity bed that adjusts to minimise pressure on the body.

Nestled inside a four-storey building south of Times Square, Nap York boasts a block of seven pods (23 more of which are soon to be added) designed to echo a futuristic charging station, with vegan-leather-upholstered mattresses and airwaves pillows.

On the first floor, clients are allowed to use an iPad to order beet shots, salads and snacks, which are delivered on a conveyor belt running along a wall of live plants.

The third floor is equipped with egg-shaped “moon chairs” and a space for yoga classes, while the fourth floor is home to desks with chairs that fully recline for those who want to work and rest.

Instead of creating a space exclusively for sleeping, Nap York’s founders wanted to give life to a tranquil oasis in the middle of Midtown’s hustle and bustle, with reading lights for those who would like to relax but not sleep.

The whole experience is enriched with fancy black furnishings, suffused lights, and hundreds of live plants aimed at creating a chilled yet utterly cool atmosphere.