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Elle Decor Italia


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24 November 2017

Ikea launches revolutionary chair

Made out from 100% recycled materials, Odger is a tool-free assembly chair designed in partnership with Form Us With Love

Courtesy photo: Jonas Lindström

Odger is the new Ikea tool-free, eco-sustainable chair made of renewable wood and plastic (polypropylene) and created in partnership with Swedish studio Form Us With Love. Are you wondering what the heck “sustainable chair” means? Oh well, at least 55 percent of its building materials is recycled plastic.

Coming in blue, white and brown, the chair boasts a truly authentic and warm feel thanks to the wood grain imprint, while openly paying homage to Ikea’s philosophy: “When you open the box of the Odger chair, there are only four pieces in it; the seat of the chair, the frame and the two handles. There is a manual how to do it, but the way to assemble the chair is so intuitive you don’t really need it”, Åsa Hedeberg, Senior Product developer at Ikea, explains.

Courtesy photo: Jonas Lindström

An innovative and far from traditional break-through in the seating system world, Odger mimics the behaviour of turning water hose key or closing a baking tray. 

“When being developed, there was a lot of focus on creating a design that exudes comfort. With its curved look and bowl-shaped seat, ODGER chair is meant for long dinners and work meetings”, says product developer Karin Engqvist.

Courtesy photo: Jonas Lindström

This Ikea’s sustainable chair is synonym with refined design: indeed, it took 3 years for designers at Form Us With Love to conceive Odger on to the last detail, in the name of an astonishing dedication to comfort and constantly assessing the design to optimize the flexibility of the materials. The main goal was to experiment with renewable wood and recycled plastic’s qualities and functionality, and also making Odger an easy-to-transport and easy-to-assemble furnishing piece, says John Löfgren, Creative Director at Form Us With Love.

How about you? Who would have known that Odger is made from pre-used materials and needs not one bolt? Last but not least, this chair is democratic both design and price-wise: 69,99 euro.



→ Ikea annuncia le nuove collaborazione con Tom Dixon e Hay
→ Virgil Abloh e la borsa Ikea più discussa del momento
→ Personalizzare i mobili Ikea con gli accessori di Superfront

by Roberto Fiandaca / 24 November 2017


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